Blue Highlighted Text is the premier partner for data-driven digital marketing based in the Austin area, serving clients around the world.
Founded, owned, and managed by former Google AdWords originals, Blue Highlighted Text was built to service and manage clients with an unmatched determination to use data-driven strategy and tactical implementation to optimize campaigns and increase revenue as efficiently as possible.
Blue Highlighted Text is a data-driven digital marketing agency that is certified as a Google Marketing Platform Partner. Our team of data and analytics consultants are certified in Google Analytics, Google Tag Manager, and Google Data Studio. Our team is ready to help your marketing team to get the most out of the data you are collecting.
Our solutions and advice help our clients build a lasting data and experimentation culture in all their teams.
Growth without retention is not growth. Good growth teams care about acquisition, but great growth teams care about acquiring users that will stick around. As former Founders, we’ve experienced many successes and failures together. We’ve learned that failure is not wasteful if you learn from it: learn about your product, learn about your business and learn about your customers. That’s why experimentation is so important - there’s nothing like data and empirical results to show you the right path to growth.